The thing about the web is it doesn’t stand still. Just when you think you’ve got a handle on it, something else comes along. Three years ago whoever would have thought social networking sites would become the juggernauts they are now. And YouTube has become more than simply a place for odd videos (see our Channel – no odd videos there), it has become a research resource for people. When Kevin Keegan rejoined Newcastle United, Oba Martins didn’t know anything about him, and started his research by looking for old Keegan goals on YouTube. I hope he didn’t find this!
For companies as well, the web is changing. People or customers visiting websites expect more than pictures and text now, they expect moving images, they expect websites to be exciting interesting places to go.
Some companies are using their websites to host films that promote them, like Intense. Some of the most innovative companies have gone even further than that.
What are you doing?
https://www.youtube.com/watch?v=Xf-4Gbqyni4&hl=en
